One Agent Per County. You.
Bay County, Florida Annuity Leads
Every annuity lead from Bay County routes to one agent. Right now it is open.
$100 a month, billed every 6 months · about one lead every 4 months · $75 to $410 per lead, charged to your card as each arrives
One $75,000 case at a 6% commission covers about 44 months of the fee.
Estimate as of Oct 4, 2026.
Free lead alerts
An email when a Florida lead comes in, with its price. No card.
20 leads, $250 each
Paid once. Generated after you order, never resold.
Buy a packWant a lead sooner? Add the counties next door.
Walton County and Washington County are open, right next door. More counties reach more people looking for annuity help.
$100 + $205 + $25 = $330 a month, billed $660 every 2 months.
All together: about one lead every 2 months. Bay County alone: about one lead every 4 months.
Why every 2 months? We bill on the time we forecast a lead takes, and together these counties bring one sooner.
Or pick any of the counties next door:
$600 today, then $600 every 6 months. Plus $75 to $410 for each lead the county sends you, charged to your card as it arrives.
Two-minute Stripe checkout; your email is collected there. The shortest stretch expected to carry a lead. Cancel any time before the next bill.
The $100 a month runs the machine for Bay County: it is the county’s ad budget and holds it for you. It does not include leads: you still buy each one, on top. Leads from your counties bill at the posted price when they arrive. Cap 5/month. Pause stops ads.
A lead past the cap, or one that arrives while the county is paused, goes to the state alert list instead. Pausing also stops the county's ads and any new lead charges.
Every in-person request in Bay County goes to its holder.
A remote agent cannot touch it. This is what the person sees after they ask.
The prospect's screen, after the form
How would you like to be reached?
That last option is on the form only while an agent holds Bay County. Pick it, and the lead goes to the holder and nowhere else.
What the fee buys
Every Bay County lead goes to you, and the county page carries your name.
- 1
Your fee is the county’s ad budget
Every dollar of the $100 a month is ad money for Bay County and nowhere else: search ads shown only to people in Bay County looking for annuities. Whatever is not spent rolls forward. You are not paying a platform fee; you are paying for ads in your own county.
- 2
Every lead, to you alone
A lead from Bay County goes to the county holder and nobody else. There is no standby list and no rotation among agents. On the free list every agent in the state sees a lead at once and the first to buy gets it. In your county there is no race.
- 3
Your name on the county’s pages
The Bay County pages on our consumer sites name you as the county’s agent, with the photo and the years you add to your profile. The person meets you before they fill out the form.
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Every meeting request
Meeting requests from the Bay County page’s forms come to you.
Why no county is free
If claiming were free, one agent could take fifty counties, work none of them, and sit on the one you want. The fee is what stops that: a county stays held only while its holder keeps paying for it, and when they stop, it opens again. So every county is either open, like Bay County is today, or held by an agent who wants it enough to pay for it.
The market
The Bay County annuity market, by the numbers.
What is here today.
- People
- 181,368
- Census estimate.
- Age 60 to 69
- 14%
- The annuity buyer: 60 to 70, or before 60 with an old 401(k) to roll over.
- Households with retirement income
- 21,586
- 28% of households.
- Typical home value
- $344,049
- A proxy for the money in play.
- Annuity searches a month
- 157
- Monthly searches for core annuity terms in this county.
- Leads from this county
- 1
- Since we started tracking.
What it costs, all in
What Bay County costs: two numbers, both posted before you pay.
No $2,500 monthly budget. The $100 a month is Bay County’s ad budget, and a lead bills only when it arrives.
- The county fee$600 every 6 months, about one lead every 4 months. Cancel any time before the next bill.
- $100/mo
- Each lead the county sends youOn top of the fee, priced on the account size, the same price every agent pays. Leads from your counties bill at the posted price when they arrive. Cap 5/month. Pause stops ads.
- $75 to $410
- A bad leadA bad lead is credited within 7 days. Reply to any email.
- credited
About one lead every 4 months. Nothing else bills. No setup fee, no listing fee, no fee for the pages.
This county is quiet. That is why the seat is cheap.
The whale will come. The question is who is listed when it does.
Bay County does not produce a lead every day, and we will not pretend it does. That is why it bills every 6 months instead of monthly: each bill is expected to carry at least one lead. What you are buying is the position. When someone in Bay County with real money goes looking for an annuity, there is one agent listed for the county, on a page with that agent's name on it, and the lead goes to one inbox. Either that agent is you, or it is whoever claimed it first.
You are not buying a name. You are buying a meeting with someone who already expects you.
We are building the local annuity agent directory: every county in America, one page each, one agent each, kept current. The Bay County page is one of them. Hold it and it is yours for as long as you keep it.
$600 today, then $600 every 6 months. Plus $75 to $410 for each lead the county sends you, charged to your card as it arrives.
Not ready?
Get a free email when a Florida lead comes in, with its price. No card. That is all free is.
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